Making the long tail of video more searchable

14 Jan

Good volume of video content helps, but not if people can’t access the video content.

Charles Tillinghast, President and Publisher of msnbc.com, talks about the use of metadata to help people find the long tail in news video instead of just the top 100 views.

Automatic transcription of the voice track of video has proven to be a big value by making video more searchable.

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